NAB 2006, Las Vegas, NV (Room S215), 24 April 2006

Siemens Business Services today announced that it is partnering with HP to provide the BBC with an open, specialized, storage solution. The system, which is being rolled out across the corporation, has the capability of providing over 16 Peta bytes of storage over the next ten years.

The MediaStorage solution, designed specifically for the broadcast and media industries, will enable many groups to share, transport and store digital content freely and efficiently – and ultimately, provide them with higher throughput and faster turnaround on programming output. It combines HP StorageWorks XP, EVA and MSA SAN arrays, ESL/E tape libraries and software, along with policy-based data management software from ADIC and HP.

Siemens will integrate HP’s MediaStorage solution in to the BBC’s ‘Digital Fabric’ interoperability layer, which will allow all production teams to access the same storage solution. In addition, Siemens will provide ongoing support for all users.

Andy Croxson, Head of Strategy & Innovation for the BBC account at Siemens said: “Working with HP, Siemens is able to offer its customers an industry-leading range of storage products alongside unparalleled expertise in helping organisations streamline business and creative processes within the broadcast industry. This allows programme makers to effectively transform their internal processes and develop thorough digital strategies.”

"Our collaboration with Siemens around HP Media Storage is a milestone in HP’s overall strategy to help leading media and entertainment companies streamline production, re-purpose content and, ultimately, unlock the value of their digitized assets,” said Peggy Dau, worldwide director, Broadband and Media Solutions, Network and Service Provider Business, HP.

Note:
1 Peta byte = 1015 bytes = 1 quadrillion bytes


-Ends-

Siemens Business Services is an international leading IT service provider. This Siemens Group offers services all along the entire value chain – from consulting to systems integration, right through to the management of IT infrastructures. Thanks to its comprehensive know-how and sector-specific expertise, the company provides measurable added value for its customers. With regard to outsourcing, Siemens Business Services is among the top ten providers worldwide. With around 39,000 employees, the Group posted sales in fiscal 2005 (ending 30 September 2005) of EUR 5.4 billion, 75 percent of which was achieved outside the Siemens organization. Further information at www.siemens.com/sbs.